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'What is the museum of the future?' The National Gallery's forward-looking digital strategy

Experimentation, freedom and in-house content are key to how the gallery engages with its five million followers on social media

In partnership withThe National Gallery
Art marketanalysis

Have artist-run shows lost their market-making power?

The current focus on biennials obscures a past when artists reset the agenda

Social media backlash: how (and how not) to respond when your art organisation comes under fire

Lessons to be learnt after the British Museum misfired with a social media post branded as "sexist"

The Reels deal: museums embrace Instagram’s video opportunities

While artists have decried the platform’s shift beyond still images, institutions are getting on board

Instagram’s new tools prove ‘shadowbanning’ is real—and now artists are trapped

Many users are beginning to wonder if the platform's guidelines have any positive value

Five insider tips and trends for art world social media in 2023

Digital experts in the cultural field—Alec Ward, Adam Koszary and Chris Unitt—share their predictions for platforms this year

Are you being 'shadowbanned'? Instagram announces new transparency tools that reveal if posts go against guidelines

New functions show if content goes against the social media platform's Recommendation Guidelines that it uses to decide what should be promoted and searchable

Christie's comes under fire for 'art handler' streetwear collaboration

After multiple art handlers complained online about low wages, misrepresentation and class tourism, traces of the collaboration with Highsnobiety all but disappeared and a senior executive issued a mea culpa

Changing of the guard: why it’s time for the art world to take a step back from Instagram

The "Insta' gratification" column will now explore the full spectrum of social media and its uses in the art world

Artists tell Instagram ‘stop trying to be TikTok’ in online petition

Campaign demands that Meta stop tinkering and start listening to creators

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Censored: the exhibitions that Instagram doesn’t want you to see

Galleries and artists are Increasingly finding themselves at the centre of heavy-handed suppression on the social media platform

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Three years after censorship meeting, Meta is still not listening to artists

In 2019, 20 artists were invited to discuss Facebook and Instagram's problematic approach to art and nudity—so why has nothing changed?

Can this ‘anti-Instagram’ app make the art world more real?

New BeReal app that captures the good, the bad and the ugly could be an industry tonic

Banning Bourgeois? Instagram censors photos of artist's 'sexual' fabric works

According to reports, visitors to The Woven Child exhibtion at London’s Hayward Gallery have had their posts mysteriously deleted

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'Art world disillusionment led me to make art with memes': artist Cem A on his London exhibition

The man behind the infamous Instagram account @freeze_magazine shows his meme creations at the Barbican

Interview by Frank Wasser

Censorship on social media not only limits artists' online reach—it can prevent future opportunities, too

Instagram censorship is preventing some artists from showing the bulk of their work—and punishing them and their followers

Wanted: Instagram, but for the cryptoverse

The photo app is keen on muscling in on the NFT world, but crypto creatives aren't convinced that it is the right platform

Russia has shut down Instagram—what now for its online art community?

On Monday, Moscow branded the Meta company an "extremist organisation", effectively criminalising the use of Instagram and Facebook in the country

New Instagram feature could allow users to ‘curate’ their grid—but the art world is not so sure (even the curators...)

Social media site may allow users to reorder the images they post, but does it mess with the whole idea of Instagram?

Ai Weiwei sparks outcry by posting ‘vaccine-sceptic’ video on Instagram

Chinese artist and activist says society does not have the right to make the Covid-19 vaccine compulsory

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Is Instagram censorship changing art itself?

The platform’s control over what counts as art is effectively changing the way it is made, shown and seen

Trolls and toxicity: is Instagram where the art world goes to hate?

Meta—the owner of Instagram—is being investigated for knowing that its platforms negatively effect the mental health of its users, but doing little about it

Why Onlyfans is not the solution for artists being censored on Instagram

More institutions and galleries ought to be fighting for contemporary creatives with the same passion that Vienna is fighting for long-dead ones